LAFC Partners With Leading Rent Reporting Platform Esusu


LAFC has joined forces with Esusu, the leading rent reporting company that leverages data solutions to empower residents and improve property performance, to be the Official Rent Reporting Platform of LAFC.

Esusu's first-ever sports partnership will showcase members of the LAFC community through the “Captain of the Match” program at every regular season home game at BMO Stadium. This season, Esusu and LAFC are launching the “Free Kicks For Free Rent” sweepstakes, where lucky LAFC fans can enter to win one month of free rent paid by Esusu. Winners will be announced via email and social media throughout the season.

“LAFC is thrilled to collaborate with Esusu, a company that shares our values in working to be a Force For Good in our community,” said LAFC Co-President Larry Freedman. “Esusu’s mission of bridging the wealth gap and working to help improve credit scores and debt-income ratios in our community is vital – and we are eager to make a difference together.”

Esusu was created on the premise that where you come from, the color of your skin, and your financial identity should never determine where you end up in life. The Esusu platform provides on-time rent reporting, credit education and renter services through the Esusu Renters Marketplace, and rental assistance to unlock financial access and stability for renters and property owners alike. Esusu services create a win-win outcome for both renters and property owners.

“As an organization deeply rooted in the Los Angeles community, we are thrilled and humbled to partner with LAFC to empower their strong and diverse fan base,” said Wemimo Abbey and Samir Goel, co-founders and co-CEOs of Esusu. “Together, our partnership aims to create a lasting impact in the communities that form the backbone of this city. At Esusu, we are honored to join forces with the LAFC team as we continue strengthening financial identities for thousands of Angelenos, helping them achieve greater financial success and stability."

With this partnership, LAFC and Esusu are committed to bringing positive change to the community and impacting the lives of LAFC fans and the city of Los Angeles.

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